One of the favorite activities of people who live in Salem (Oregon) is asking ourselves, "What's wrong with this town?"
My wife and I have a Salem address, though we're outside the city limits, so we're entitled to engage in this ongoing question that lacks a precise answer. Here's my current contribution to coming to grips with Why does Salem suck?
I'm moved to write about this subject because I just got back from a visit to Portland's Bridgeport Village, a mere 45 minutes driving time from our home -- yet light years distant in terms of energy, interest, positive vibe, and overall entertainment value.
There's nothing like Bridgeport Village in Salem. Or anything like the Pearl District in Salem. Or anything like NW 23rd Street in Salem. (I'm vaguer about Portland's east side, but I'm sure there's plenty of cool areas over there that also put Salem to shame.)
The best way I can describe living in Salem is when you feel rundown and lackluster, but you're not really sick. You just feel out of sorts. It's only when you're back to normal that you truly appreciate the difference between vibrant health and merely getting along.
When I get out of the car in Bridgeport Village, or some other Portland locale my wife and I like to visit, I immediately feel energized. Salem sluggishness lifts for a few hours.
Today I was able to move easily between four favorite stores: the always interesting Apple Store, a great Barnes & Noble, REI, and Whole Foods. Each was filled with people who seemed to express more positivity and a vest for life than Salemites.
One of the theories put forth by locals to explain the Salem sucks phenomenon is that the governmental and institutional side of Salem -- which is significant -- casts some sort of psychological pall (I'm tempted to say "spell," but that would fit better with the Massachusetts Salem) over the city.
We have the main state mental hospital. Penitentiaries. Government offices galore. And of course the Capitol Building, which houses state legislators who often can't be described in any sort of positive terms.
There may be something to this state capital theory. Salem seems to be to Portland as Olympia is to Seattle and Sacramento is to San Francisco: a second-class city that is over-shadowed by it's nearby way cooler metropolitan area.
One problem with Salem, among many, is that there isn't any area or neighborhood -- not one -- which has a critical mass of "must see/go to" places that appeal to a wide variety of people like so many locales in Portland do.
I mean, there are places a Prius-driving, vegetarian, progressive guy, namely me, enjoys a lot in Salem. I like the Great Harvest Bread Company, Venti's, the RJ Dance Studio, and Pacific Martial Arts (where I have my Tai Chi classes).
Each is on the same downtown block of Court Street. The Beanery, my favorite coffee house, is just a short distance away. So this area of Salem is where I hang out the most. But it doesn't draw people the same way a genuine attraction like Bridgeport Village or NW 23rd Street does.
There's just not enough there anywhere in Salem for that. Hopefully one day there will be. The downtown riverfront holds considerable promise, as it has begun to be redeveloped in a mixed use fashion.
For now, though, the present is pretty depressing. Whenever we drive into town we pass the Sunnyslope shopping center in south Salem. A stand alone building with a drive-up window has been under construction there for several months.
Naturally my wife and I have been curious about what it would turn out to be. A week or so ago I came home and said, "There's a sign up on the new Sunnyslope store. You'll be underwhelmed to learn that it's a... Subway."
"Figures," Laurel responded. "Salem loves Subway. Big high calorie uncreative sandwiches. There's plenty of Subway stores in town. Now we've got another one."
Well, people who live in Salem are used to being disappointed. We missed out on a Trader Joes when Corvallis got a store, though Salem has three times more people. On the title of a post about Trader Joes passing up Salem I also used the words, "Salem sucks."
Probably will again.
Being a former Salem resident who has been living in Corvallis for a few years, I can totally sympathize with you about Salem. It's a place bursting with potential and no one wants to take advantage of it. It's gotten better in the past 10 years, but I keep seeing the same mistakes. Salem has very little of interest. Like you mentioned, it has a lot of Subways, 3 Walmarts, 2 empty malls, a whole fleet of Walgreens, and pretty much every chain restaurant (albeit Salem isn't even cool enough to get some of the "better" ones).
When shopping at Trader Joe's in Corvallis (we also have two locally owned co-ops that are great and offer more local flavor), I've begun using my old Salem zip code when making purchases to hopefully make it clear how many people from Salem actually will support TJ's.
The only thing Salem has that I miss is Minto Brown Island. That park is a gem that many cities can't even touch.
Posted by: Paul | March 05, 2010 at 10:10 PM
So move to Portland.
Posted by: Larry Nunn | March 06, 2010 at 11:32 AM
Larry, if I changed my life every time I found that one thing in it "sucked" in comparison to some other thing, living would be impossible.
For example, the closets in our early 70's house suck when we compare them to much larger walk-in closets in newer homes, even those not as large or nice as our house.
This doesn't mean that we want to sell our house and get a new one. It simply means that our closets suck. Similarly, lots of people in live in Salem say "this town sucks" for valid reasons, but they don't want to move for equally valid reasons.
Posted by: Blogger Brian | March 06, 2010 at 11:52 AM
Keep your chin up. The Portlandization of Salem is beginning. New non-chain restaurants are cropping up and thriving even in the midst of a terrible recession. Flashy condo projects are going up all over the downtown area, which is big because having people living downtown is a pre-cursor to getting a cultural rennaisance going. The Cultureshock Project people are actively working towards bringing new activities and events to town. The Farmer's Market continues to grow. Etc. Etc.
Yes, Salem is lackluster in many ways, but it doesn't have to be, and many folks are working to change that.
Posted by: Slacker | March 08, 2010 at 05:07 PM
Slacker, good points. There are reasons for optimism about Salem. I need to keep that in mind. It's just frustrating to see Salem's slow progress. Such as...
I was involved with the Fairview redevelopment (into a sustainable community) effort early on. This had, and still has, the potential to be a very cool mixed use project. But it has slowed to a crawl, with Pringle Creek Community the only visible development on the Fairview site right now.
Hopefully that will change as the economy perks up. I still think there is a strong market for close-in sustainable living in a creative community. Living in a downtown Salem condo doesn't appeal to me and my wife, but I could see us living in a Sustainable Fairview home one day if the project becomes what it was planned to be.
Posted by: Blogger Brian | March 09, 2010 at 11:27 AM
I agree 100%.
Posted by: Sarah | March 13, 2010 at 08:37 AM
Flashy condo projects are going up all over the downtown area, which is big because having people living downtown is a pre-cursor to getting a cultural rennaisance going.
Wasn't it those "flashy condo" residents who got The Space shut down after 10 p.m.?
Posted by: Whoops | April 08, 2010 at 04:18 PM
If you have a facebook account you should really check this fan page out:
http://www.facebook.com/profile.php?id=111783582172225
Things are afoot at the Circle K!
Posted by: Jonathan Boys-Art | April 12, 2010 at 12:59 AM
We don't need anymore restaurants, we need more things to do in Salem besides eating. The downtown area needs to be more fun! I went through the Salem Center yesterday, counting all the empty stores, I counted 10. It might not seem like a lot compared to the LLoyd Center but think about it. How many other stores can you think of in the Salem Center other than Nordstrom and Khols? Salem does suck!
Posted by: MacKenzie Caldwell | May 10, 2011 at 10:38 PM
Funny. I don't think Salem sucks at all.
Posted by: Sean Fornelli | October 25, 2011 at 10:16 PM
Sean, congratulations on having such a positive attitude wherever you live, which I assume isn't Salem.
Posted by: Blogger Brian | October 25, 2011 at 10:35 PM
It depends on your lifestyle, I lived in the Portland area and felt refreshed to move to a smaller city. I live in SW Salem which is an arguably nicer area than the industrial areas you comment on. The slower pace with room to breathe, not getting shoved around, stuck in excessive traffic, etc is a relief. So Salem sucks to you, but not everyone. Portland sucks to some too. In fact, its easy to be fooled by its charming daytime facade until you get tired of hearing about a new gang shooting every night, not being able to walk down the street at night with out hundreds of homeless people lying in door stoops, having your car vandalized on the street of a "safe" neighborhood etc. Honestly, there are ups and downs to every city, and you are less likely to see the downs if you dont actually live there.
Posted by: Johnatha | February 02, 2012 at 10:34 PM
Johnatha, excellent points. I agree -- Portland probably is a lot nicer place to visit than to live in full-time. My wife and I find a lot to like about Salem. Heck, I wouldn't have lived here for 34 years if Salem wasn't as pleasant as it is.
And yet... (there's always an "and yet") there's a lot of room for improvement. Salem can keep it's small'ish town feel and still be more vibrant, creative, interesting, entertaining. So let's keep the good and make Salem even better.
Posted by: Brian Hines | February 02, 2012 at 10:45 PM
hi there, this was written in 2010 so it's nearly 3 years later, has anything changed?
thanks!
Posted by: Rachel | November 24, 2012 at 10:31 AM
Rachel, sadly, not much.
But we now have a Trader Joes! That makes me feel a bit better about Salem. I've gotten hooked on quite a few TJ products, including the cheap bag of airpopped popcorn that has become my new late night snack of choice, and the $2.49 Merlot that has become my usual evening red wine choice.
Otherwise, re-development of the riverfront area is going extremely slowly, with regular apartments now being planned rather than a vibrant mixed use area. Ditto with the Sustainable Fairview property, which now is on track to be boringly non-sustainable.
But I still enjoy living here. As I frequently say, "It's great to be able to usually park for free almost right in front of where you want to go downtown. (Because so few people go to downtown.)"
Posted by: Brian Hines | November 24, 2012 at 11:40 AM
It is the energy that SUCKS in Salem Oregon, a lack of critical thinking on how to really renovate a town, a lack of interest from outside of the town, and a very small pond of individuals that want complete control over how the town progresses. Salem Oregon is miserable. I'm all for the renovations going on in downtown Salem, but once again the thinking doesn't make sense. The Pearl District before its renovation was a run down district of hodge podge artists that garnered a lot of outside interest much of which has moved to NE Portland since the renovation. It seems Salem should want to garner interest in downtown by incorporating diverse voices in some sort of creative dialog. But no, Salem wants to skip step A and jump to being the Pearl District. The first step in becoming the Pearl District is in garnishing outside interest with some sort of art scene that incorporates diverse views. I'm seeing it a little bit. I'm going to try to get involved..but once again I'll probably run into Salem's clickish behavior that does more to limit the growth of this town then the prison system.
Posted by: David Chipps | February 20, 2013 at 06:55 AM
One other thing Salem Oregon could never have a Bridgeport Village. The reason Bridgeport Village exists is because of the Portland Business Community that has a team of second generation entrepreneurs that have local family ties going back a generation. Bridgeport Village owes its success to businesses that have flourished in downtown Portland and are now trying to find a more accessible location for wealthy individuals. Bridgeport Village is a mecca of internal and external financial resources that took decades to create. Salem's best hope is to review the history of the Pearl District and start at point A. I'm thinking the 80's when it was a group of shops with art exhibits from local grass roots artists that garnished state interest by the amount of outside interests.
Posted by: David Chipps | February 20, 2013 at 07:03 AM
David, thanks for the thoughtful comments. You made me think differently about Salem and what needs to happen here if our coolness factor is going to get closer to Portland's.
Makes sense. Throwing some mixed-use makeup over the uncreative face of Salem isn't going to produce something as beautiful as the Pearl District or Bridgeport Village. You've got to have the basic features present; then they can be made more attractive and striking.
Posted by: Brian Hines | February 22, 2013 at 09:39 PM
Actually I kind of agreed with you, until I realized that Salem sucks because of what you just wrote. You would rather spend your money in Portland then Salem. Which will continue the cycle of Salem not having any stores etc. Salem sucks because locals do not invest in their own stores and do not allow existing stores to develop or grow.
Posted by: Chippsdavid | May 14, 2013 at 11:22 PM
Sometimes our family just wants to have a good time... no strings attached... no sense of personal obligation to support Salem business with the hope that things will get better one day. Portland provides that. Things there just seem to work. Adventure and fun just happen. You don't need to work at it.
Posted by: Curt | May 20, 2013 at 10:41 PM
I hate Salem, it's a snare. Where happiness goes to die. I've lived here all my life mainly in the SE and SW area but I digress. When a park is nick name "the can" by local high schoolers, bums, and any degenerate drug users who festers the place. In my current resident there is a large increase of shots being discharged, car thief , break ins, frequent relocating of junkies from north Salem. These quandaries has lead a disdain impression of Salem. Twice I've been attacked for no reason, by the same person of course since odd enough it's a smaller town. I hope to relocate out of this town and never return. I hope whom claims this town as their paradise shall never meet me in person. I will probably murder them if they say the phrase " god isn't Salem wound earful?". I hate this malformed, degenerate infested, junky tolerate qualm, depressing meth fuel city. I hope you continue to live here, however the surrounding area of croisan creek and the near rolling cascade foot hills are excellent in most beautiful nature scape in Oregon to my opinion. I hope my thoughts have been conveyed and articulated in vividly clearly.
Posted by: Austin crawford | November 16, 2013 at 09:50 PM
Thanks for this....I am also a vegetarian, hippie, aspiring Prius driver, and visiting Salem on the heels of a Portland trip. I wondered to myself if it was just me, or if this place was markedly different. Your post has helped save me some time writing and thinking in a coffee shop with rubbery crepes and no seating, but not in a cool way. I will dust myself off and drive to Portland.
Posted by: Bethaney | December 27, 2013 at 11:00 AM
try living in imperial Beach San Diego, then complain.aha
Posted by: vince | November 21, 2014 at 06:26 AM
Hey--five years later, is your take on Salem better, worse,mor same? I'm considering a move...
Posted by: Cheese | April 10, 2015 at 12:36 PM
Lived in Salem for 6+ years now. Still like it here.
Posted by: Seán Fornelli | December 20, 2017 at 02:44 PM
I can afford a nice house in Salem close enough to ride my bicycle to work, I could not do either in Portland.
Posted by: Mark Anthony Halvorson | January 09, 2018 at 05:00 PM
Salem does have a pension for being a gaslighting, backstabbing kind of society. I have witnessed more time being spent profiling and bullying people, than time spent improving the area's livability. People in Salem, love to harm people in Salem. I have lived in Salem all my life, and yes, it does really have an evil side to it. Leave? I have, several times, but inherited property so here I am...again. But not for long. I will leave with money, education and up yours Salem very soon. When the big one hits, I hope Salem is leveled.
Posted by: Any Victom In Salem | April 20, 2018 at 03:06 PM
Forgot to mention. Normally colleges and Universities give the town a unique edge, but Willamette U has a stick up their butt. No sense of community and culture coming even from one of their farts.
Posted by: Any Victom In Salem | April 20, 2018 at 03:10 PM
AND, don't hire an attorney in Salem. They are literally all the losers and lower GPA from Willamette U who cannot find jobs anywhere in the world. We are overrun with starving and hence unethical attorney's - some who repeatedly loose their licenses but once gaining the license back, continue services right in Salem - bad reputation and all!
Then there are places like LifeSource who allow employees to bully and harass their customers. Just try to find their name listed in Oregon's Reg. of businesses, or their EIN, or owners name. It is "hidden" under another assumed business name and identity, hence why it is so much fun for their employees to harm folks. Welcome to Salem's evil side. They don't have to be held accountable. Don't move to Salem unless you love harming folks. You will fit right in then.
Posted by: Any Victom In Salem | April 20, 2018 at 03:16 PM
Still sucks compared to where I use to live, Pasadena Ca.
What's wrong with the donuts here? Where is a winchells? The donuts here are expired cardboard. It's like this place is still in the dark ages.
Posted by: Pms | January 26, 2019 at 07:48 PM
Moved to Salem 8 months ago knowing it wouldn't be as nice as other places in the valley, but lured by more affordable prices for a first time home buyer. I didn't realize quite how much it sucks. There's a reason most none of my coworkers live in town. Going to sell. The higher prices and commute times are worth leaving the Salem malaise.
Posted by: A. DUDE | August 07, 2021 at 09:16 AM
The Portland of the 90's is similar to the San Francisco of the 60's—it only comes around once in a lifetime for development and then moves on. The PORTLAND of the 90's felt like a UTOPIA OF DIVERSITY. The variety of FOOD was amazing. I'm really big on MEDITERRANEAN, TURKISH, and Indian foods. But, that PORTLAND DOESN'T EXIST ANYMORE—it disappeared with CURT COBAIN and FRASIER. From what I hear PORTLAND IS THE NEW SEATTLE. With that said, I think SALEM HAS IMPROVED REMARKABLY. In hindsight, I think Oregon's overall problem in the internet AGE was following what I CALL the WEST COAST "STAR CITY SYSTEM" that doesn't make any sense with a RECESSION TECHNOLOGY BROUGHT ON. I'm not moving yet—but, I have a keen interest in the DEVELOPMENT of IOWA—which seems more like it could offer a NEW PORTLAND in the FUTURE with its constellation of Salem Sized Towns where none take STAR CITY STATUS—IOWA almost resembles the architecture of the INTERNET and has the RENEWABLE SPIRIT that OREGONIANS PIONEERED.
Posted by: David Chipps | January 03, 2022 at 05:08 AM