What a Thanksgiving bummer! It looks like this beautiful creature is going extinct. Yes, this could be the last time a much beloved Now & Zen Unturkey graces our vegetarian table.
I had no problem buying this ungobbler a few days ago at LifeSource Natural Foods. But this disturbing page greeted me when I tried to access the Now & Zen web site. And the buzz over at Veggie Boards isn’t encouraging: Now & Zen is no more. Same message here.
Nor is there any cyberspace sign of Green Options, the company that reportedly bought the makers of the Unturkey.
I don’t believe it. In a world where there’s a jillion brands of cereal, how can we be left with only Tofurkey as a vegetarian alternative? The Unturkey kicks Tofurkey’s vegan butt. It’s chewier and has a remarkable crispy skin.
Over on MySpace Veronica isn’t happy about the demise of Now & Zen. Neither am I.
Tomorrow I’m heading to LifeSource to buy another Unturkey or two, if they still have any. I don’t want to have to go, well, cold turkey after we’ve finished eating what’s in the oven.
If there is a vegetarian god, hear my prayer: “Bring back the Unturkey. Quick! Definitely before next Thanksgiving. Put into some vegan entrepreneur’s mind the thought, Now & Zen’s products are too good to be lost. Yours in meatless devotion, Brian.”