Here's a thought-provoking You Tube video: someone reading aloud Sam Harris' essay "The Fireplace Delusion."
It's about how we can emotionally and intuitively enjoy something, while understanding reasonably and factually that this thing isn't good for us.
We have a wood stove in our house, but we don't use it very much -- for reasons described in the video. Plus, my wife has allergies. However, I enjoy burning wood outside.
I'm not sure how well this fireplace: religion metaphor works. Yet like almost everything Sam Harris writes, it makes you think.